If you don’t have a photo on your LinkedIn profile, it’s like walking into a room with a bag on your head.

As we all know, first impressions count, so make sure your profile photo is clear, suitable for your profession and shows off your personality. It doesn’t have to be a dull, corporate, lifeless portrait; a friendly smile will draw people in.

Think about how you want to be portrayed. So, if you’re a lawyer, you’ll probably want something simple and smart, but if you are a gardener, perhaps an outdoor background would work well or better still, get a professional to do it for you…. but please, please: – no wedding portraits, images that are too small or posing in front of a palm tree on your holidays ..oops do you need to check?

I’ll be back next week with Linkedin Top Tip no.2 See you then.